Kuala Lumpur – Total Sports Asia (TSA) has been appointed by Belgian-based MundiSport Management (MSM), the producer and media rights owner of a brand new South African World Cup 2010 lead-up series entitled Soccer Route 2010, as its exclusive representative to distribute television, internet and mobile rights for the series across South East Asia, China, Hong Kong and Korea. The 13- episode programme will provide an introduction and comprehensive coverage of the goings-on in football, not only from around the world but with a special focus on the host, South Africa.