Singapore – MediaCorp Chinese dramas are now available on Baidu, a Chinese language search engine, and Kylin TV, a leading IPTV company that serves the Chinese community of North America. Under the deal with Baidu, 500 hours of Chinese dramas will be available via streaming on Baidu’s filmed entertainment channel, Baidu. Talks are also underway with Baidu to increase the number of hours from the current 500 to 2000 in two years’ time, as well as extending the content to include other non-drama genres. Baidu currently offers users a wide range of programming free-of-charge. Ten Singaporean titles were made available on Kylin TV since the end of 2008, with plans for more hours to be added in the near future. Kylin TV offers a wide range of programmes and TV channels, as well as dramas on video-on-demand basis. Tang Yun Leung, MediaCorp Studios’ vice president of Studios Business Department said, “MediaCorp Studios is extremely pleased to partner these leaders in their field, as we endeavour to bring premier Chinese content to worldwide audiences.”
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