Bangalore/Mumbai/Hong Kong – STAR and Jupiter Entertainment Ventures (Jupiter Entertainment) announced the formation of STAR Jupiter Entertainment Television Limited (STAR Jupiter), a joint venture aimed at enhancing the television viewing experience of South Indian audiences. Under the agreement and subject to regulatory approvals, STAR Jupiter will become the majority shareholder of Asianet Communications Limited (ACL) which currently broadcasts channels in Kannada (Suvarna), Telugu (Sitara) and Malayalam (Asianet, Asianet Plus). Vijay, the Tamil language general entertainment channel currently operated and owned by STAR, will now come under STAR Jupiter. The joint venture is expected to make additional investments towards developing and launching new channels in South India in the coming months. The current management team of ACL, including vice-chairman and MD K Madhavan will continue in their roles under the joint venture. STAR and Jupiter are also exploring a wide range of new areas of cooperation including film co-production by Fox STAR Studios India and Indigo Movies, Jupiter Entertainment’s movie production arm.