Mumbai / New York- Viacom Inc. and the TV18 Group have created Viacom-18, a 50/50 joint venture in India which will create and distribute TV, film and digital media content. The deal is subject to regulatory approval and other closing conditions. The agreement will see Viacom-18 launch in 2008 a Hindi-language general entertainment cable and satellite channel, which will feature original and locally produced programmes as well as acquisitions. Viacom’s MTV Networks (MTVN) will contribute its local networks MTV, VH1 and Nickelodeon India. Viacom 18 will launch a further suite of niche channels from the MTV Networks portfolio as well as other new brands. Digital media content across all TV brands will be developed and distributed to Indian consumers. The joint venture will also syndicate MTVN programming and newly produced content. The TV18 Group will contribute its motion pictures division which produces, acquires and distributes Hindi-language films. Additional co-operation in the Indian market beyond this alliance includes joint ownership of the management company for The Indian Film Company, now being listed on the Alternative Investment Market of the London Stock Exchange.