Cannes- Thematic broadcaster Zonemedia will launch a new media division, Zone 360, to offer business solutions across multiple platforms. The new division will create and provide content with distribution spanning TV, IPTV, interactive TV, PC, and mobile platforms.
Content creation, advertising and sponsorship partnerships, PR and marketing will be integral functions of the creative division. Also coming under Zone 360 is Zone Mobile which was responsible for made for mobile horror series When Evil Calls.