New Delhi, India - The Indian government plans to regulate rating agencies that measure television audience of a programme or channel by making it mandatory for all agencies to be registered with the information and broadcasting ministry, reported the The Times of India. This move would effectively streamline the rating agencies, with the guidelines laying down a rule that no such body can operate without complying with the provisions of the ministry. Of the audience, 50, … [Read more...] about Indian government to regulate local TV viewership rating agencies
regulation
Regulation – Boon or Bane?
Measures mete out to curb broadcaster activity are not uncommon in Asia, and surprisingly they could sometimes be enforced not by regulators themselves but by operators whom broadcasters provide content for. Take Vietnam for example. On May 17, we reported about the pulling of 21 international channels by Vietnam’s DTH operator K+, who says it was doing this “in compliance with regulation” – only that it remains the only operator in Vietnam who has done so. CASBAA calls … [Read more...] about Regulation – Boon or Bane?