James Ross, CEO of Lightning International Thoughts about this year's Filmart: “It's a useful market even though there’s an emphasis on film, but I'm pleasantly surprised that TV content is in demand as well. There are quite a few major TV content distributors based in Hong Kong but I am surprised that they're not here. For us, it's been tremendously useful; and it helps we're based here.” Buyer sentiment: “Buyers are looking for unique programmes, something different. … [Read more...] about TVA Web Exclusive – HK Filmart: Five minutes with James Ross