Mediaset Distribution, the sales arm of Mediaset Italy, is set to captivate global audiences at MIPCOM Cannes 2024 (October 20-24) with a diverse and exciting lineup of new scripted and unscripted titles. The company will present a variety of fresh formats, showcasing innovative concepts and engaging stories across genres, promising to resonate with international buyers and distributors at the MFE’s stand R7.H3.In particular, the second season of hit entertainment show “Io Canto Generation” … [Read more...] about Mediaset Distribution Unveils Exciting Slate of Scripted and Unscripted Titles for MIPCOM
Mediaset Distribution
Mediaset Distribution launches entertainment format ‘Back To School’ at MIPTV
Mediaset Distribution, the sales arm of Mediaset Group, has announced the international launch of Back to School, a new prime time entertainment format broadcast by Italia 1 with breaking record results, at the upcoming MIPTV (Cannes, 3-6 April 2022). Back To School (5 episodes) is a game show aired by Italia 1 on January 4 in prime time, produced by Blu Yazmine for RTI. The first episode reached almost 2 million viewers with an audience share of 9.8% above the average share of the channel, … [Read more...] about Mediaset Distribution launches entertainment format ‘Back To School’ at MIPTV
Mediaset Distribution pushes hit drama ‘Storia di Una Famiglia Per Bene’ to the international market
Canale 5 is achieving brilliant results with the drama series Storia di Una Famiglia Per Bene (The Good Family) with an average share of 3.5 million viewers and an audience share of 17.7%. The first three episodes (two episodes back-to-back) broadcast on November 3, 10, and 17 are confirming the growing trend especially in the commercial target group (15-49). The series (8x50’ episodes) is directed by Stefano Reali and produced by 11 Marzo Film for RTI, with the contribution of the Puglia … [Read more...] about Mediaset Distribution pushes hit drama ‘Storia di Una Famiglia Per Bene’ to the international market
