Singapore – HBO Asia has announced the resignation of Suarina Chua, senior vice president, sales and marketing / business development. Jacelyn Kek is promoted to senior vice president of sales and affiliate marketing with immediate effect. Kek will be promoted to senior vice president of sales and affiliate marketing with immediate effect. She has been with HBO Asia for 16 years in various roles, most recently the Vice President of Sales where she has been instrumental in increasing HBO … [Read more...] about Kek succeeds Chua at HBO Asia
HBO Asia
Suarina Chua exits HBO
Singapore – HBO Asia has announced the resignation of Suarina Chua, senior vice president, sales and marketing / business development. Jacelyn Kek is promoted to senior vice president of sales and affiliate marketing with immediate effect. Company statement says Chua is leaving HBO Asia to spend more time with her family. She has been with the company for 16 years in various roles, most recently the vice president of sales. … [Read more...] about Suarina Chua exits HBO
HBO Asia gets a makeover
WHAT’S new at HBO Asia nowadays? Just about everything, from the scheduling and between-movie interstitials, to the on-air look and the redesigned web site.This transformation wasn’t dramatic or instant: the changes were phased in incrementally. The final element – the launch of the ‘new look’ for the main HBO channel, is set for this month.The channels started promoting the new web site in August, including running a contest where those who signed up for … [Read more...] about HBO Asia gets a makeover
CASBAA to focus on mobile technologies and pay-TV advertising in 2008
Hong Kong – CASBAA will focus on the increasing impact of mobile technologies and the further development of pay-TV advertising in 2008, said Marcel Fenez, Global Managing Partner, Entertainment and Media Practice of PricewaterhouseCoopers, who was re-elected for a two-year term as Chairman at the 2007 AGM in Hong Kong. Recommendations from the CASBAA Council of Governors include the need for CASBAA to step up initiatives in India and China; continue engagement with regulatory authorities … [Read more...] about CASBAA to focus on mobile technologies and pay-TV advertising in 2008
HBO Asia revamps website, offers more language versions
Singapore- HBO Asia’s website has had a makeover, offering users a personalized experience where they can set email reminders of their favorite HBO movies and add show times to their RSS reader, Google or Yahoo! Calendars. The website (http://www.hboasia.com/) is customized for 22 countries, and users in China and Taiwan can choose from the English and Mandarin versions. Starting in October, the website will also be available in Cantonese (for Hong Kong users) and Bahasa Indonesia, and … [Read more...] about HBO Asia revamps website, offers more language versions
HBO multiplex channels launched in Thailand and Sri Lanka
Singapore—HBO Asia has expanded distribution of its multiplex channels. HBO Signature, HBO Family and HBO Hits bowed in Thailand on TrueVisions in July. HBO Family and HBO Hits launched this month in Sri Lanka on Dialog TV and Lanka Broadband Networks , bringing to five the number of HBO channels carried by those two cable operators. HBO, Cinemax and HBO Signature are also available in Sri Lanka on Comet Cable. “Our multiplex channels are launched in all major markets and we are in talks … [Read more...] about HBO multiplex channels launched in Thailand and Sri Lanka