With the knowledge that audiences want to consumer news content in a variety of ways, the BBC works to make that user experience as seamless as possible and have developed a “Four Screens Strategy” to seamlessly bridge desktop, mobile, tablet and connected TV devices in a way that works for the BBC and its partners. TVA Plus: What has research revealed that prompted the necessity of the Four Screens Strategy? What research has shown us is that our audience wants access to our … [Read more...] about Four Screens Strategy