Hong Kong - CASBAA announced a groundbreaking TV industry initiative to generate new revenue streams as part of a unified channel and network strategy. The initiative is designed to demonstrate the effectiveness of using regional TV channels to reach audiences most likely to maintain spending in an economic downturn. According to CASBAA, this is the first time the pan regional TV channels in Asia have worked together to create a single voice to reach clients and agencies on the benefits of the … [Read more...] about CASBAA advertising initiative
Discovery
Discovery Communications key titles to wider international audiences
Cannes, MIPTV - Discovery Communications announced international programme sales and home video agreements for the series Deadliest Catch and Man Vs. Wild. In addition to airing on Discovery Channel in 357 million homes and 170 countries around the world, Deadliest Catch also airs in Australia on Network Ten, and will soon be available on home video in Australia by Magna Home Entertainment and Time Life. Man Vs. Wild is broadcast in New Zealand on Sky Network Television. The series is also … [Read more...] about Discovery Communications key titles to wider international audiences
Discovery’s 800 new hours of nonfiction entertainment at MIPTV 2009
Cannes, MIPTV - Discovery Communications added more than 800 hours of new releases to its MIPTV program sales catalogue. Among the new titles available at MIPTV were Jockeys (12x30), a series that chronicles the lives and careers of seven jockeys and their horses; Dark Days in Monkey City (14x30) takes viewers to the deserted city of Polonnaruwa in Sri Lanka, where large populations of gray langurs and toque macaques live on the streets; and JFK: Inside the Target Car (1x120; World Affairs) … [Read more...] about Discovery’s 800 new hours of nonfiction entertainment at MIPTV 2009
Discovery brings more than 800 new hours of nonfiction entertainment to MIPTV 2009
Cannes, MIPTV - Discovery Communications announced that it is adding more than 800 hours of new releases to its MIPTV program sales catalogue. New titles include Jockeys, Dark Days in Monkey City, JFK: Inside the Target Car and Megalab Antarctica. … [Read more...] about Discovery brings more than 800 new hours of nonfiction entertainment to MIPTV 2009
Whitehead confirmed as GM & SVP BBC Worldwide Channels Asia
London - Mark Whitehead has been confirmed as general manager and senior vice-president of BBC Worldwide Channels Asia, assuming his new position end-April 2009. Announcement was made by Darren Childs, managing director, BBC Worldwide Channels to whom Whitehead will report. Based in Singapore, Whitehead will assume responsibility for the reach, ratings and revenue of BBC Worldwide Channels' operations across the Asia Pacific region and India, and will spearhead the distribution of the six-strong … [Read more...] about Whitehead confirmed as GM & SVP BBC Worldwide Channels Asia
Whitehead confirmed as GM & SVP BBC Worldwide Channels Asia
London – Mark Whitehead has been confirmed as general manager and senior vice-president of BBC Worldwide Channels Asia, assuming his new position end-April 2009. Announcement was made by Darren Childs, managing director, BBC Worldwide Channels to whom Whitehead will report. Based in Singapore, Whitehead will assume responsibility for the reach, ratings and revenue of BBC Worldwide Channels’ operations across the Asia Pacific region and India, and will spearhead the distribution of … [Read more...] about Whitehead confirmed as GM & SVP BBC Worldwide Channels Asia