29 March 2009 saw Discovery Networks Asia-Pacific (DNAP) reveal a new logo and refreshed on-air brand campaign for Discovery Channel across the region. The on-air campaign continues with the infectious ‘The World is Just Awesome’, which launched late 2008. Discovery Channel is also marking its fifteenth year in the region with a special programming stunt ‘Discover More’ featuring sneak peeks and some of the region’s best-rated content. Boston-based Viewpoint … [Read more...] about Age of Discovery
Channel: Genre
Bargain hunt
Chen Hu Senior Consultant, Beijing TV Media We will be at MIPTV 2009. Last year, magazines and documentaries were the best-sellers for us in China. This year, I will be at MIPTV as the senior consultant in international market of Beijing TV Media (BTVM) - which means we are not only interested in buying but also selling and co-producing. We are providing more services and looking for more opportunities for all media sorts, such as new media, IPTV, etc. This time round, I will be interested in … [Read more...] about Bargain hunt
Paramount Digital Entertainment partners with Gaumont to produce Section 8
Cannes, MIPTV - Paramount Digital Entertainment (PDE) and Gaumont, one of Europe’s largest film production and distribution companies announced the development of ‘Section 8’ - an interactive web series exclusively distributed in the US by social portal, MySpace. Section 8 is an interactive short-form serial thriller set to introduce online audiences to an online experience that engages them in character and plot development on the web. Throughout the short-form series, each … [Read more...] about Paramount Digital Entertainment partners with Gaumont to produce Section 8
Foxtel chief plays down FTA multichannel threat
With Ten Network poised to launch its 24-hour sports channel, One, the chief executive of dominant pay-TV operator Foxtel has played down its impact on the Fox Sports channels. Kim Williams, Foxtel chief executive, told press that he welcomed the competition, and that, given the current economic crisis, he did not expect sports rights costs to escalate dramatically. Australia's free-to-air networks are entering the multichannel space via the Freeview platform, with a total of 15 channels … [Read more...] about Foxtel chief plays down FTA multichannel threat
STAR veteran Vidyasagar quits after 14 years
STAR India veteran Ajay Vidyasagar, president - content and new media, is leaving the network after 14 years. Vidyasagar joined STAR in 1996, looking after ad sales and marketing under then chief Peter Mukerjea. He was also commercial director at Channel [V], heading the regional channel when STAR acquired Vijay TV. He then moved to head the marketing team of first content and communication, and later added new media to his repertoire too. In his role as New Media Head, Vidyasagar had looked … [Read more...] about STAR veteran Vidyasagar quits after 14 years
Disney’s Aaron Stone targets male ‘tweens’
Singapore – Following the mid-February 2009 debut of Disney XD, targeting boys aged 6-14, that channel’s launch property Aaron Stone will premiere in Asia on 29 May 200 at 8pm. Aaron Stone is a single camera production filmed in High Definition (HD) in Toronto that stars newcomer Kelly Blatz as Charlie Landers, a teenager who is enlisted to become the real life version of his avatar in a crime-fighting online game. Also starring are JP Manoux as android robot Stan; Indonesia’s … [Read more...] about Disney’s Aaron Stone targets male ‘tweens’