Mahmoud Bouneb, the executive general manager of Al Jazeera Children’s Channel, is a veteran broadcaster with more than 25 years experience of international journalism and media. He came to prominence in 1979 when he began a series of high profile roles that soon established him as an international media expert. The positions varied from press advisor in Iraq to head of communication and press at the League of Arab States’ office in Ottawa, Canada. He then moved to Switzerland with … [Read more...] about Al Jazeera Children’s Channel comes to MIPJUNIOR
Channel: Broadcaster
Changing tactics to net more viewers
What essentially used to be called traditional TV viewing has undergone a major transformation over the years. With the proliferation of various access technologies and digitalization, this fragmented audience now engages with media in diverse ways. Choice of content and preferred medium varies across the Asia Pacific region. There is no one way of gauging the pulse of this diverse market and one has to dig deeper to assess what and how viewers like to watch. Consider a market like India. The … [Read more...] about Changing tactics to net more viewers
Australia’s appetite for crime
Australia’s highest rating drama for 2009 has been the second series of Nine Network’s Underbelly, based on real life crime sprees and drug trafficking in Sydney and Melbourne. The Screentime-produced drama shot out of the gate with a launch audience peak of 2.8 million before settling into regular viewers around the two million mark. Knife-wielding excitement of a different kind came with Network Ten’s retooling of a very successful BBC format. MasterChef Australia turned out … [Read more...] about Australia’s appetite for crime
Wizards of Oz
It’s fair to say that the past twelve months has not been as successful for Australian producers when it comes to exporting local shows, be it in format or finished product. In previous years high-profile hits such as comedy show Thank God You’re Here and sitcom Kath and Kim were both remade by major US networks. There was also a host of factual product such as Border Security that easily made the leap overseas and perennial sellers like sunny soap Home and Away that kept adding … [Read more...] about Wizards of Oz
From X-Factor to Fear Factor, formats’ enduring feelgood factor
Judging from the take-up and renewals of format brands in the region, Asian broadcasters are relying on tested formats to attract audiences, and advertisers, in these trying economic times. ITV Studios recently announced the format co-production commission of ITV owned I’m a Celebrity… Get Me Out of Here! for Sony Entertainment Television in India. The news followed NBC’s premiere of the show USA on 1 June, which rated number 1 with all adults aged 18-34 and Sweden’s TV4 autumn … [Read more...] about From X-Factor to Fear Factor, formats’ enduring feelgood factor
BBC Worldwide appoints new head for India production base
London/India - BBC Worldwide has appointed Myleeta Aga as general manager & creative head of BBC Worldwide India Productions. Aga will take up her new post at BBCW's production base in Mumbai on October 14. Aga will report to Colin Jarvis, director of international formats for BBCW. Formerly content head and co-founder of the TV guide channel What's On India, Aga succeeds Saul Nassé who returns to the UK in November to take on the role of controller of learning at the BBC starting in January. As … [Read more...] about BBC Worldwide appoints new head for India production base