ESPN STAR Sports scooped six awards at the PromaxBDA India Awards held last week in Mumbai, with its Formula One 2011 “Elements” campaign winning two Gold awards for the Best Sports Campaign and Best Sports Promo, and the Wimbledon 2011 and Barclays Premier League campaigns winning Silver awards for the Best Sports Promo and the Best Sports Campaign respectively.

In addition, ESPN STAR Sports secured accolades in the highly competitive non-sport categories, clinching two Silver awards for the Best Script and the Best Promo Not Using Programme Footage categories for the Wimbledon 2011 and Champions League T20 “Clocks” campaigns respectively.

The PromaxBDA India Awards recognises excellence in on-air promotion, branding and advertising across India, Pakistan and Bangladesh. ESPN STAR Sports’ achievement this year continues its winning streak from last year’s PromaxBDA India, PromaxBDA International and PromaxBDA Asia, where it won 11 awards.