Kuala Lumpur– The National Film Development Corporation of Malaysia (FINAS) is set to offer more than 1,600 hours of diverse creative content across feature film, animation, TV series, documentary and more to the world. This is a record breaking number for FINAS since its participation in the International Market of Communications Programmes (MIPCOM).

In line with the country’s objectives to produce world-class content and make the country a regional hub for creative content, FINAS will also introduce their brand-new one-stop creative hub namely Content Malaysia Pitching Centre to the international key players. The centre consolidates resources provided by government agencies to help ease industry players’ access to funding and commercialisation. The support and assistance from the numerous government funding and incentives cover a wide range of content from development funding, production, co-production, pre-seed, VFX, commercialisation, R&D, tax breaks, cash rebates, marketing, promotion, and more.

Additionally, the continuation of Film in Malaysia Incentive (FIMI) in 2014 has retained the momentum of estimated production spend in the country from approximately USD34 million in 2013 to approximately USD77 million in 2014. FIMI’s success includes attracting 21 productions, including 16 foreign ones, boosting Malaysia’s reputation.

This year, a total of 25 established and new Malaysian companies will take part in the festival under the Malaysian delegation, which will be led by Jailani Johari. Among the participated companies are Animasia Production, RTM, Giggle Garage, Inspidea, Primeworks Studios, Juita Viden, Big Tent Entertainment, Go ASEAN, Mirayi, Lokalab and more. Besides offering numerous award winning films, Malaysia is also looking to sell, co-produce and collaborate on animations projects.

Animation production services are among the biggest contributors to export revenues in the industry. In the past decade, Malaysia has gradually developed itself for international animation co-production, which has brought together collaborations with Cartoon Network, Disney Channel, Nickelodeon, TOMY, amongst others. Over the years, Malaysia has contributed to a number of world-class animations and that can be seen from the growing revenue of exports from creative content, which has increased to more than USD140 million at end of 2014 from approximately USD46 million in 2009.

The Malaysian delegation to MIPCOM is co-organised by the National Film Development Corporation Malaysia (FINAS), and the Ministry of Communications and Multimedia (KKMM) together with their strategic partners, the Multimedia Development Corporation (MDeC), the Malaysian Communications and Multimedia Commission (MCMC), as well as the Creative Content Association Malaysia (CCAM).Deputy Minister of Communications & Multimedia- Dato’ Jailani Johari Director General of FINAS- Dato’ Kamil Othman