Singapore – StarHub announced the launch of a new free 24-hour sports channel – SuperSports Arena (Channel 122). The channel offers exciting local sports programming as well as international sports including football, tennis and golf tournaments, and wrestling. StarHub TV customers may look forward to their favourite local football action and other popular local sports programming on SuperSports Arena following a contract signing between Football Association of Singapore (FAS) and StarHub to broadcast S.League matches twice weekly, and a Memorandum of Understanding (MOU) between Singapore Sports Council (SSC) and StarHub with intent for content collaboration on selected local sporting events production. SuperSports Arena will also serve up a mix of international sports events. Sports fans can look forward to selected matches of premium football leagues that will be aired on a delayed basis, including football matches from the Spanish La Liga and German Bundesliga; ‘live’ telecasts of selected tennis and hockey tournaments such as the ATP World Tour 250 series and International Hockey Federation events. StarHub announced its intention to offer the free sports channel in November last year, and had also pledged to reduce its pricing for the Sports Group by more than 50 percent from July 2010. Currently, StarHub TV customers can add the Sports Group for a monthly subscription fee of $25.
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