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ASG Promotes Joe Marchitto to Western Regional CTO

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ASG Promotes Joe Marchitto to Western Regional CTO

June 4, 2026 by TVA Editor

 Advanced Systems Group, LLC (ASG), a technology and services provider for media creatives and content owners, announced the promotion of Joe Marchitto to Western Regional CTO. In this new leadership role, Marchitto’s focus will be on advancing tools, workflows, and engineering alignment across the organization.

Marchitto will oversee the management and evolution of ASG’s system design across both pre- and post-sales functions to streamline project execution, deepen engineering engagement, and deliver a more seamless and responsive client experience. He will work closely with ASG Professional Services Manager Rob Wentz to align team objectives for the upcoming year, while continuing to support pre-sales engineering on the West Coast.

He previously served as CTO – Strategic Accounts, where he provided pre-sales engineering support for enterprise clients across the West Coast. Marchitto became a trusted advisor to customers, navigating complex technical environments and helping design solutions that balanced performance, scalability, and cost.

As Western Regional CTO, Marchitto will report directly to ASG President Dave Van Hoy.

For ASG customers, Marchitto’s promotion signals additional investment in service quality and innovation. By aligning engineering resources more closely with client needs and refining internal workflows, ASG looks to:

 

  • Deliver more efficient project implementation
  • Expand service offerings tailored to evolving client demands
  • Improve collaboration between sales and engineering teams
  • Enhance overall client satisfaction and long-term value

 

“Joe possesses a great combination of technical depth and operational leadership,” said Van Hoy. “His experience managing engineering teams and supporting high-level enterprise clients positions him perfectly to elevate how we serve our customers.”

Marchitto’s background includes managing multiple engineering teams responsible for systems implementation and application development. This background will be invaluable as he scales ASG’s capabilities to meet growing demand.

“My new role is about building on what we already do well and extending it,” said Marchitto. “By strengthening how our teams work together and engage with clients, we can deliver even greater impact. We may realize this in several ways – through new services, improved workflows, or deeper technical collaboration. I’m excited to be working with such a talented team and partnering closely with Rob and our broader organization as we position ourselves for success in this highly competitive market.”

Other Topics: Advanced Systems Group, ASG, Asian content, asian content news, asian entertainment news, asian media news, asian streaming apps, avod news, broadcaster news, Co-Productions, Content, Content Distribution, content news, entertainment news, format licensing, format sales, Joe Marchitto, k-drama news, media news, OTT news, pay-tv news, people and appointments, show distributor, show format, show genre, Technology, Van Hoy

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