Vizrt, the leader in real-time graphics and live production solutions for content creators, announces a new distribution partnership with Prase, the Italian value-added distributor and part of the Midwich Group.

With 25 years of experience, Vizrt has helped define and reshape the way video is created and shared with the world, whether it is news, sports, TV shows, entertainment, live events, digital media, advertising or any other industry that requires video transmission. Vizrt provides innovative solutions for customers in the fields of graphics, cloud, remote and live production, live streaming, sports production, virtual reality, virtual studios, infrastructure, and more.

By completing the certification process of Vizrt’s live production portfolio, Prase provides broadcast, live production, and system integrator professionals with innovative solutions, including the all-in-one production switcher TriCaster, state-of-the-art PTZ cameras, and IP-based lecture capture solution Viz CaptureCast.

The combination of Vizrt’s powerful solutions and Prase’s regional expertise is ideal to develop and meet the needs of the content creator market in Italy and beyond.

“The needs of content creators and live production professionals are rapidly evolving. Vizrt is eager to work with the best distributors in the business to ensure that storytellers are well equipped and best supported to live their vision. Having Prase as a new partner in Italy means that every live production needs are taken care of in the region,” says Tatiana Zolotuskaya, Channel Account Manager, Vizrt.

“We are excited about this new partnership with a brand like Vizrt, which underlines Prase’s desire to grow and develop in the broadcast and live production sector, a process already underway for a few years and which represents a valuable addition to the Prase portfolio”, comments Davide Buonasorte, Rental & Broadcast Sales Manager, Prase.