TBS Holdings formulates a plan for the promotion of its content expansion strategy “EDGE” (Expand Digital, Global and Experience) for the achievement of TBS Group’s future vision, “Vision 2030”, which was announced in May. EDGE states that the digital domain, the global market and experiences (the live entertainment, lifestyles and other real experiences business) are the most important areas for TBS. Currently, the following plans have been disclosed as part of the EDGE strategy for the global market.

Establishing a new company with a 30-billion-yen content production budget to kick-start to further our global strategies

The new company for the achievement of TBS’s global strategies will begin full-scale operations in March 2022 as a wholly-owned subsidiary of TBS Holdings. We will expand the business all over the world and ensure world-class quality. It will plan, develop and produce dramas and other high-quality visual content to fulfil the demand generated by global platforms. Besides working with global platforms, the new company will also pursue the multi-use expansion of content with its IP content as its core, including TV programs, movies, live entertainment, license business and many other businesses. The new company for our global strategies will function as the core of our pursuit of a strong IP portfolio which starts with content and goes beyond the standard practices of terrestrial broadcasting.

TBS to construct a new studio living up to global standards

To promote the EDGE strategy, a new studio will be constructed in our own Midoriyama Studio City. The studio will be one of the largest of its kind in Japan, and will be completed in March 2023. The new studio will be part of TBS’s new infrastructure for globally expanding its content. In pursuit of world-class quality, the new studio will be capable of recording 4K HDR and other high-definition image standards and 5.1-ch surround sound. Photovoltaic power generation panels will be installed on the roof of the new studio as part of our commitment to the SDGs.

Manga Box, a digital comic platform becomes a consolidated subsidiary

In terms of TBS’s Group-wide efforts to promote the EDGE strategy, the subsidiary is taking on greater importance as a company creating original IP content. Manga Box will become our consolidated subsidiary in the third quarter as it grows more likely to generate the IP seeds for creating the content which will be the starting point for the development of our IP portfolio.

Tatsuo Sugai, Board Director,TBS Holdings said, “I am thrilled that TBS now has the foundation to create content that people around the world can enjoy. With a new production company, high-spec studios and a subsidiary manga platform, we will further accelerate the production of quality content originating from Japan, such as dramas, animations and variety, and create moments of joy for people across the world.”