Hong Kong – PCCW Solutions, the IT services flagship of PCCW Limited, has been awarded the Market Leadership in Digital Technology at the Hong Kong Institute of Marketing (HKIM) Market Leadership Award 2016. The award demonstrates PCCW Solutions’ distinguished efforts and marketing achievements in driving digital technology.

 

The HKIM Market Leadership Award recognizes individuals and enterprises that, through effective marketing strategy, have integrated branding initiatives, and diversified communication campaigns, to increase market share, improve customer engagement, enhance brand awareness and raise the marketing standards in its respective industry in Hong Kong.

 

Dr. Michael Y. K. Chan, Honorary Chairman of HKIM, said, “We are pleased to present the market leadership award to PCCW Solutions in recognizing their distinguished contributions for the industry. As a leading IT services provider, PCCW Solutions goes beyond providing advanced digital solutions to accelerating the market adoption, offering consultancy to enterprises in optimizing the digital technology deployment for different marketing initiatives along the customer journey.”

 

Brian Groen, Senior Vice President, Digital, Cloud and Data Center Solutions, PCCW Solutions, said, “The award recognizes our commitment to deliver strong business benefits for our clients through the use of innovative digital solutions. This achievement will further drive us to develop more innovative digital marketing solutions in order to achieve client benefit and maintain our leading position.”

 

Groen added, “Digital technology is both the enabler and accelerator to open up new possibilities for both people and businesses. Enterprises should embrace digital evolution to help understand their clients better, deepen customer understanding and potentially unlock new revenue streams. PCCW Solutions strives to pursue innovation in assisting enterprises to meet the constantly changing market demand and enhance customer satisfaction.”