Philippines – BBC Worldwide announced a partnership that will see BBC Earth and BBC World News launch on Cignal TV – a leading subscription-based Direct-To-Home satellite television service provider in the Philippines. This will be the inaugural launch of BBC Earth in HD, in the Philippines, exclusively on Cignal TV.
BBC Earth and BBC World News will launch on 1 April 2017, bringing premium natural history and factual content as well as up-to-the minute news and current affair programmes to the 1.6 million viewers in the country through the platform’s pre and post paid packages.
BBC Earth is BBC Worldwide’s brand for premium factual content, from natural history and the human world to outer space and science. The channel showcases the work of the world’s foremost factual film makers as it takes audiences up close to the natural world. BBC World News, owned by BBC Global News Ltd., is the BBC’s award-winning 24 hour global news channel, offering world-class international news and feature programmes from an unrivalled network of journalists. BBC World News reports global breaking news whenever and wherever it happens and is the world’s most trusted international news channel with journalists in more places than any other international news broadcaster.
Myleeta Aga, SVP and General Manager of South and South East Asia, BBC Worldwide commented: “We are very excited that two highly rated channels from the BBC will now be available to Cignal’s 1.6 million pay TV subscribers. The Philippines is a country that is deeply passionate about natural history – it has the highest rate of discovery of new animal species with 16 new species of mammals discovered just in the last 10 years. We hope that BBC Earth, showcasing the work of the world’s foremost factual film makers, will take Filipino viewers on a journey of discovery, with heart pounding action and mind blowing visuals. And BBC World News, the leader in global breaking news, with a reputation of delivering impartial, in-depth analysis of international news, will meet Filipino viewers’ demands for high quality news content.”
“We are very excited to be partnering with BBC Worldwide to bring two premium BBC channels to our subscribers. We are committed to providing genre-defining content for our discerning viewers,” said Jane Jimenez-Basas, President, Cignal TV, “With the addition of BBC World News and BBC Earth to our platform, we are very pleased to be able to deliver on that promise.
In Asia, BBC Earth is in Hong Kong, Indonesia, Malaysia, Mongolia, Myanmar, Singapore, South Korea, Taiwan, Thailand and Vietnam. The channel is also available in India as Sony BBC Earth – a joint venture with Sony Picture Networks India. BBC World News is available in 433 million households across the globe and reaches almost 85 million people a week. BBC.com has 95 million unique browsers a month.