Cannes– Cisneros Media Distribution (CMD), a global distributor of entertainment content, signed a deal with Telefe, the leading content production, distribution and audiovisual services company in Argentina, to represent a selection of their internationally renowned productions in the territory of Africa.

Cisneros Media Distribution, a pioneer in the distribution of Latin television content in the African continent, has a long and accomplished history in the territory. The global distributor has already selected some notable titles from Telefe’s proven catalogue including We are Family [Somos Familia (183×60’)], Love Road [Camino al Amor (120×60’)], and Legacy of Passion [Herencia de Amor (131×60’)], among others.

“We are very enthusiastic about this agreement and the opportunity to join forces with Cisneros Media Distribution to develop business in this territory, which presents great possibilities for both companies,” says Daniel Otaola, Head of Content Distribution for Telefe.  “This kind of alliance will strengthen Telefe´s presence in the region since our contents, recognized for their high quality, have great potential in this territory known for its consumption of our most representative genre, the telenovela.”