CJ E&M has launched a new romantic family drama Super Daddy Yeol featuring popular Korean drama stars Lee Yuri and Lee Dong Gun. Premiered on 13 March in Korea, Super Daddy Yeol received rave reviews from viewers and took the nights’ top ratings among female adults in their 20s to 40s, as well as their male counterparts in the 20s and 40s. Its average rating reached 1.7%, with a peak at 3.3% (Nielson Korea, Cable Households).