Los Angeles – Beginning March 1, 2014, Metan Development Group (Metan)’s HOLLYWOOD channel, China’s first multi-channel network dedicated to the world of entertainment, will add Next Media Elite (NME)’s popular weekly entertainment news series PopStop TV and its Mandarin-language sister show Hollywood Now to its programming schedule. Additional, up-to-the-minute short form content from both programmes will also air daily, offering the latest entertainment and pop culture news to HOLLYWOOD’s viewers on the video-sharing site Tudou.
“PopStop TV and Hollywood Now are the perfect complement to our flagship series Hello! Hollywood,” said Gordon Chu, vice president, business development, Metan. “HOLLYWOOD is quickly becoming China’s go-to network to all things from the world of celebrity and pop culture, and is delivering on its promise to be the bridge between China and the Western entertainment world.”
Adam Levine on PopStop TV
PopStop TV and Hollywood Now will debut on HOLLYWOOD with exclusive red carpet coverage and interviews from the 2014 Film Independent Spirit Awards, plus a live feed from the official press room. Each show will also produce special segments from both the 2014 Spirit and Academy Awards, including Fashion Recap: Best & Worst Dressed, Wins, Snubs and Surprises and Top Social Media Moments of the Night. Throughout both awards shows, the NME editorial team will be live blogging on PopStopTV.com and interacting with their viewers via all social media platforms.
“We’re delighted to be joining the HOLLYWOOD Channel,” commented XiXi Yang, co-founder of NME and executive producer of the series. “The channel provides a powerful way to reach the hundreds of millions of pop culture and entertainment fans in China, and PopStop TV and Hollywood Now will definitely have great appeal to the channel’s viewer base.”
Tom Hanks on PopStop TV
PopStop TV and Hollywood Now have been recognised by Western outlets for their coverage, including SKY TV, MTV, VH1, BET and TMZ. Currently, PopStop TV reaches five million households over-the-air in Los Angeles on KILM-TV, while Hollywood Now airs on cable in New York, Los Angeles, and San Francisco and on Verizon FIOS nationwide on Sino TV, reaching 10.2 million households.
Partner/CEO of Broadband Solutions Group Don Mathison added: “PopStop TV and Hollywood Now have achieved great success in North America and China. With this additional distribution on Tudou via HOLLYWOOD Channel, we can now reach millions and millions of additional viewers who are passionate about celebrity, entertainment and pop culture news.”
Metan’s HOLLYWOOD channel launched in January 2014 to Tudou’s 400 million+ users, uniting the Hollywood creative community and China, appealing to young, educated, affluent Chinese consumers and their swiftly expanding interest in Western celebrities, movies, TV and Web series, fashion and pop culture. Network channels include Today’s Hollywood News, HollywoodSights, Behind the Scenes, Hollywood Interview, Movie Music, Parties and Premieres, Hollywood Style and Hello!Hollywood Talk Show.
HOLLYWOOD on Tudou features daily entertainment news reports, behind-the -scenes coverage of all the major red carpet events and premieres, exclusive set visits, as well as spotlight the best work by up-and-coming producers. Metan’s flagship series Hello!Hollywood is the channel’s first original series, recently relaunched as a 30-minute, weekly talk show, recapping the week’s news from around the world of entertainment, and is represented by Creative Artists Agency throughout the world.
