Singapore – Qvest Media, part of the German Wellen+Noethen Group, is further expanding its international business. The establishment of Qvest Media Singapore will give the company a strong position in the Southeast Asian market. With this expansion into a new market Qvest Media can expect strong growth in its Consulting & Development, Systems Integration and Technology Support Services units with which the company specifically addresses the broadcast, media and telecommunications sectors.

In addition to Singapore and Malaysia, at the new location Qvest Media is also in good proximity to such markets as Australia, Indonesia, Myanmar, the Philippines, Thailand and Vietnam. Regarding their portfolio of services, the company will first focus on its Consulting & Development (C&D), Systems Integration (SI) and Technology Support Services (TSS) business divisions.

“Initial talks with German and European manufacturers are already taking place to discuss our taking over local representation for them. Our focus clearly lies on cooperation with providers of innovative software and hardware solutions for broadcast IT applications,” says Peter Noethen, co-owner of the Wellen+Noethen Group.

Noethen also sees business potential for turn-key solutions in the rental business, for example those required for major events and sports coverage. “For decades we have been among the preferred suppliers for numerous global sporting events, such as the Summer and Winter Olympic Games. We possess an extremely high level of competence for finding solutions for the technical, organisational and logistical implementation of such projects and in the mid-term we are also planning to offer these services in the region”, Noethen adds.

“Between our core businesses and our locations we greatly profit from the synergies of technical, administrative, personnel-related and management factors, which we will once again expand through our new branch office in Singapore“, explains Noethen. “Another very important success factor was facing technological changes in our market very early on. Since then we have been investing heavily and continuously in personnel know-how in the areas of technology management and broadcast IT (BIT). For this reason, we are today one of the leading providers for realisation of technology projects in the BIT sector, with the know-how as well as the resources for supporting our clients, even on the biggest infrastructure projects, along the entire value-added chain.”

With respect to organisational setup as well as the hiring of personnel, at the new location the company will have a clear focus on organic growth, as opposed to acquisitions. In the 100%-owned new branch office, the core team will contain experienced specialists from the group, who will successively develop business in the region in their capacity as Business Development Team. Stephan Koelsch has been named head of the Business Development Team in Singapore. Koelsch successfully developed the Qvest Media location in Dubai, first in his position as Business Development Manager and later as General Manager.