Los Angeles – The Hub Network has announced that it has optioned the rights to a new series – KISS Hello Kitty (working title), based on the highly successful KISS x Hello Kitty line of products from Sanrio.

The animated series, which is currently in the initial stages of development, will feature the four KISS X Hello Kitty characters. The series will be produced by KISS Catalogue Ltd. and Sanrio, with KISS’s Gene Simmons slated to be one of the executive producers.

“We are thrilled to have these two seminal brands, KISS and Hello Kitty, on The Hub,” said Margaret Loesch, President & CEO of The Hub. “Fans of The Hub know we are a distinct brand dedicated to providing clever, imaginative, and cool shows that families can watch together. The tone and style of the ‘KISS Hello Kitty’ TV show is a perfect fit for our network.”