Paris – Nancy Dubuc, President and General Manager, HISTORY and Lifetime Networks; and Mark Burnett, President, One Three Media, will deliver Media Mastermind keynote addresses at MIPCOM 2012, organised by Reed MIDEM in Cannes from October 8-11.
HISTORY is now available in over 150 countries, reaching more than 300 million households in 37 languages. According to Reed MIDEM, it is also the top cable network in A25-54 in the US and the number one factual brand in all key demographics to date. Dubuc has also spearheaded the resurgence of Lifetime Networks as a premiere entertainment brand, introducing an iconic new look and tagline “Your life. Your time.” while expanding its original programming to ratings success with movies, dramas and unscripted series.
Mark Burnett, four-time Emmy Award winner, has produced over 2,200 hours of television programming which regularly airs in over 70 countries worldwide. Current network series produced by Burnett and One Three Media, his joint venture with media conglomerate Hearst Corporation, include Survivor (CBS), The Voice (NBC), The Celebrity Apprentice (NBC), Shark Tank (ABC), Stars Earn Stripes (NBC) and The Job (CBS). Besides producing network and cable television series, One Three Media is also focusing on media content, producing events around that content, and spinning off television shows and other programming based on Hearst brands. One Three Media recently entered the scripted series business, hiring HBO executive Anne Thomopoulos.
One Three and Burnett are also joining forces with Oscar-winning director James Cameron to co-create Discovery’s up-coming new series Robogeddon.