Hong Kong– The latest additions to the CASBAA membership reflect the geographic and market diversity of multichannel TV with patron member SMIT of China joining the CASBAA Council of Governors along with new corporate members Brightcove, Elemental Technologies, Inmarsat, Kantar Media Audiences, Olswang Asia and Viettel Television Center added to the roster Q2 2012.

China-based SMIT (Shenzhen State Micro Technology) provides software and devices to secure digital content delivery for the Pay-TV industry while enabling delivery of content to digital TVs without the need for set-top-boxes.

Among the new corporate members are: Brightcove, a global provider of cloud content services focused on publishing and the distribution of professional digital media across various platforms; Elemental Technologies, a provider of video processing solutions for content delivery to TVs, PCs, tablets and mobile devices; satellite operator Inmarsat, which delivers mobile voice, data and IP communications solutions; and Kantar Media Audiences which provides viewing data via set-top boxes.

“CASBAA and its members truly represent the way ahead for multichannel TV not only in Asia but, increasingly, around the world and address the entire value chain for our industry,” said Simon Twiston Davies, CEO, CASBAA.