Los Angeles – BabyFirst has inked a branded block on leading Korean broadcast network KBS.  Consisting of select BabyFirst programming, the new featured block airs on the KBS Kids children’s platform “Playground”.  

“We are delighted to begin our association with KBS, which ranks among the world’s most prestigious broadcast networks.  BabyFirst has made significant strides throughout the Asian market, where our channel has found tremendous reception among young families,” said Guy Oranim, CEO of BabyFirst.