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The Firm’s secrets

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The Firm’s secrets

February 16, 2012 by TVA Editor

Singapore – AXN has rolled out “Unlock Mitch McDeere”, a digital feature game, which provides users an opportunity to watch the first five minutes of new original series The Firm online.

“Unlock Mitch McDeere” is an interactive platform exploring aspects of the protagonist’s life. As users explore the items that represent different facets of his life, they discover that by matching correct combinations, they will unlock short video montages that relate to an aspect of Mitch’s character. Once a user watches all four videos they will unlock a special sneak peek of the premiere episode.

The new TV series launches on February 19 across Sony Pictures Television’s global network of channels.

Other Topics: Asian content, asian content news, asian entertainment news, asian media news, asian streaming apps, avod news, AXN, AXN the firm, broadcaster news, Co-Productions, Content Distribution, content news, digital feature game, entertainment news, format licensing, format sales, Gaming, new original series The Firm, online game, original tv series, original tv series axn, Sony, the firm tv show, the firm unlock mitch mcdeere, Unlock Mitch McDeere

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