London /Hong Kong/Singapore – ITV Studios announced a new collaboration with Asian-based production company Active TV, which will see the two companies producing together under the ITV Studios Asia banner. The companies will work with leading broadcasters in the region to gain commissions for ITV Studios’ portfolio of new and existing formats. Active TV will produce all content under the banner of ITV Studios Asia and all finished programming will be distributed internationally by ITV Studios Global Entertainment. The two organisations will develop and produce local versions of a host of established formats; the ITV Studios portfolio includes internationally renowned properties Come Dine With Me, Hell’s Kitchen, Dancing on Ice and I’m a Celebrity… Get Me Out of Here! alongside recent launches such as Popstar to Operastar and May the Best House Win.
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