Singapore – BBC Worldwide Channels Asia announced the appointment of Otto Leong, director, distribution and business development, as part of the pan-regional team responsible for the distribution of BBC Entertainment, BBC Knowledge, BBC Lifestyle, CBeebies and BBC World News in Taiwan and China. Based in Hong Kong, Leong will also be responsible for driving revenue growth and developing strategic distribution initiatives for the two North Asian territories. The role will report into Mark Whitehead, SVP and GM of BBC Worldwide Channels Asia. Leong has over 20 years of experience in media and entertainment programme distribution. Prior to joining BBC Worldwide Channels Asia, Leong was in charge of all aspects of worldwide distribution for one of Hong Kong’s largest pay-TV services, i-Cable. He also set up a satellite channel for Taiwan and China, and has experience in all aspects of the TV business including marketing, sales, production and business development.