Miami – Marcos Santana, president of Telemundo Internacional, and Xavier Aristimuño, VP of business development in Asia, traveled through the Asian continent for three weeks to consolidate relationships with the company’s clients, to develop new business opportunities, to co-produce and exchange know-how and expertise. The Telemundo Internacional executives visited Korea, Japan, Hong Kong, Philippines, Vietnam, Cambodia, Singapore and Indonesia. They held several meetings with executives from the most influential Asian Media Groups including SBS in Korea, Tohokushinsha and Shochiku in Japan, ABS-CBN in Philippines, VBC and BHD in Vietnam, CTN in Cambodia, Indosiar, RCTI, Trans TV, SCTV, TPI, and MD Entertainment in Indonesia, and TV3, MTV7, Channel 9, and RTM in Malaysia. Telemundo Internacional says it is currently the only company with telenovelas airing in local language in countries like Korea, Cambodia and Vietnam. During the next quarter, Telemundo will have new productions launching including finished productions as well as formats adapted to local markets. The executives encountered a visible trend in Asia to only purchase worldwide successful telenovelas to program in the time slot dedicated to the Latin American genre, and at the same time acquire winning titles to adapt them to their local culture by producing shorter versions. In that sense, Telemundo Internacional’s has positioned itself as one of the most respected companies as a result of the quality and performance of its productions and is now leveraging on its production know-how in order to develop new business ventures in the continent.
Ad – Before Content
Related Articles
- CBC to Launch CBC Money, a New Slate of Original Content Dedicated to Money Matters and Personal Finance
CBC
Tinopolis Partners with Scott Miller to Grow YouTube Channel Rescue Vet
Thalaivar Rajinikanth’s Blockbuster Jailer 2 Sets November 12 for its Global Streaming Premiere on Prime Video
SLL Secures Remake Deal with Thailand’s GMMTV for Its Iconic Korean Series Itaewon Class
Clear Your Schedule on November 8 for Non-Stop Live Sports Action on ESPN on Disney+
FINAS embraces digital transformation with Media Room for Festival Filem Malaysia KE-35









