Jakarta – No local broadcaster has made plans to air the Beijing Olympic Games next month, making this the second Olympiad that Indonesians will not get to see live or free-of-charge. The last Olympics to be shown on free-to-air were those from Sydney in 2000, aired by private television station RCTI. The Athens Games in 2004 were only available via pay-TV on Kabelvision. John Barton, director for sports at the Asia Pacific Broadcasting Union (ABU), confirmed that no Indonesian broadcaster had taken the broadcast rights to the Beijing 2008 Olympics. Channels had told The Jakarta Post that the broadcast rights were too high for an event that would not garner sufficient advertising revenue. Rights had reportedly risen from an asking price of US$2 million in 2000, to $13.7 million in 2008.
Ad – Before Content
Related Articles
- DDish TV LLC Chooses PlayBox Neo Channel-in-a-Box for Broadcast Network Expansion
- JioCinema set to redefine subscription market with launch of Premium Plans
- Telecom and pay-TV services revenue in Japan to increase at 2.1% CAGR over 2023-2028, forecasts GlobalData
- UKTV has announced the commission of the brand-new series, Mudtown, for its leading crime drama channel, Alibi.
- LUX And MX Player Partner To Challenge Outdated Sexist Scenes With An Innovative Campaign ‘The End’
- CAKE signs deal with ITVX on animated comedy adventure The Guava Juice Show