Hong Kong– The second series of Hell’s Kitchen USA has been sold to Hong Kong’s TVB, which launched the show on June 9; Discovery Travel and Leisure, India, to air across the Indian subcontinent; Thailand’s TrueVisions (formerly UBC); Singapore-based Asia Food Channel; the Philippines’ Solar and Malaysia’s NTV7. The reality show features celebrity chef Gordon Ramsay assessing a group of aspiring U.S. restaurateurs in various culinary challenges to win a restaurant. The third season of Hell’s Kitchen USA, produced by Granada America, debuts on Fox in the U.S. this month and will be launched by Granada International at MIPCOM 07.