Online advertising booming in China
Hong Kong – The online display advertising market in China jumped by 14% in the third quarter of 2007, reaching…
As viewing platforms continue to proliferate, and audiences become increasingly fragmented, Craig Harvey, Director of Media Research for Synovate, Asia Pacific looks at the new challenges and opportunities faced by media owners
In the second of two articles to coincide with ‘India Day’ at MIPCOM 2007, Television Asia’s Ritesh Gupta looks at how new technologies are helping boost TV subscription revenues
Officially unveiled at MIPTV in April 2007, Babelgum is a new global Internet TV network, with a vast library of content that, its founders say, provides the kind of choice that simply isn’t possible with terrestrial, cable or satellite. Television Asia catches up with Babelgum CEO Valerio Zingarelli
The migration to digital broadcasting is a more immediate reality in some markets than in others. While ASEAN has only just agreed on a common standard, some countries in the region have a firm date set for Analogue Switch-Off. Television Asia’s Magz Osborne reports
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