The findings of the Australian Multi-Screen Report, released today and covering the first quarter of 2012, have shown that while an estimated 15 percent of Australian households now own at least one tablet device, these new technologies are not distracting consumers from broadcast television. Instead, they are keeping consumers engaged with broadcast television, and enable them to watch when and where they like. Watching any video content on tablets grew from just 2 percent of the total online … [Read more...] about 15% of Australian households now own at least one tablet device
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BBC Worldwide and Viki Partner to bring global video advertising to new markets
Singapore – Viki, Inc., the global TV site powered by fans, has announced a video advertising partnership with BBC Worldwide. The partnership leverages the strong sales and operations team at BBC Advertising, BBC Worldwide's advertising sales business, to help Viki meet global interest and demand for video advertising opportunities in Asia, Europe and the Americas. Through the advertising partnership, Viki offers top brands visibility among coveted young Internet consumers through premium … [Read more...] about BBC Worldwide and Viki Partner to bring global video advertising to new markets
FME presents Australia’s Got Talent Backstage Tour
FremantleMedia Enterprises (FME), the brand extension arm of FremantleMedia, has launched the Australia’s Got Talent Backstage Tour. This is the first of a number of FME Live Experiences set to launch in 2012, bringing television and other entertainment properties to life for fans. Dustin Lockett, VP Live Experiences FremantleMedia Enterprises, said: “Australia’s Got Talent format owner SyCo has never before approved any consumer experience like this, giving Australian fans … [Read more...] about FME presents Australia’s Got Talent Backstage Tour
TV remains dominant platform in video content consumption
About 98 percent of the average five hours of daily viewing of videos in the United States are still being watched on traditional TV sets, according to the recently released Nielsen Cross-Platform Report. This means that while people are shifting to new technologies and devices that make it easier for them to watch the video they want, whenever and wherever they want, the fact remains that they are not “turning off” their TVs. TV screen remains the dominant platform on which to … [Read more...] about TV remains dominant platform in video content consumption
Channel NewsAsia launches improved iPad and iPhone app
Singapore – Channel NewsAsia has launched an improved iPad and iPhone app, which provides fresh features and personalization functions to more users to access Channel NewsAsia’s distinctive content in real time. This all-new app, developed with Cyclone Digital, features an intuitive modular interface, new content and features including a real-time news ticker, full-screen photo galleries, location-based weather forecasts, polls, multiple personalisation options, and social media … [Read more...] about Channel NewsAsia launches improved iPad and iPhone app
StarHub Refines international talent format
Singapore – StarHub has imported internationally-successful singing competition Academy Fantasia, into Singapore. The Singapore version will be a reality-based Mandarin singing competition with LIVE-streams utilising multi-platforms. Refinery Media, pioneers of the usage of multi-platform social media tools in Asian-made reality TV productions, is partnering StarHub to provide its expertise to the programme. The show also sees the inaugural collaboration with hair care brand Sunsilk. … [Read more...] about StarHub Refines international talent format