Hong Kong – Cartoon Network's innovative mobile app for children taps into the new era of content consumption patterns by allowing kids to watch content and play games at the same time on their iPads. Free to download, CN Watch and Play is currently available in English and only through the App Store for iPads (Generation 2 and above), with an Android version also in development. With a simple rotation of the iPad, kids can switch between watching content and playing games. … [Read more...] about CASBAA: Cartoon Network launches first-of-a-kind app in Asia Pacific
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Nielsen measures TV-specific activity on Twitter
New York – Nielsen has announced the commercial launch of Nielsen Twitter TV Ratings, which measures not only “authors”—the number of people tweeting about TV programmes—but also the much larger “audience” of people who actually view those Tweets. Initial analysis of Nielsen Twitter TV Ratings reveals that the Twitter TV audience for an episode is, on average, 50 times larger than the authors who are generating Tweets. For example, if 2,000 people … [Read more...] about Nielsen measures TV-specific activity on Twitter
MIPCOM: Euronews announces latest innovations in TV, digital and B2B
To mark its 20th anniversary, Euronews is getting a fresh look with a complete reworking and redesign of its presentation. The new look will help spotlight live coverage and breaking news. The on-screen readability of the channel's programmes will also be improved through repeated colour codes which create visual indicators for viewers. Also, an innovative world clock will now be displayed. Euronews is taking advantage of the change to add a revolving clock showing the time in 65 of the … [Read more...] about MIPCOM: Euronews announces latest innovations in TV, digital and B2B
Reed MIDEM to launch MIP DIGITAL FRONTS at MIPTV 2014
Cannes – Reed MIDEM has announced the launch of The MIP DIGITAL FRONTS at MIPTV 2014, creating the world's first international screenings to showcase and trade original online video programming and web series, which will be presented to an audience of international buyers, producers, distributors, advertisers and strategists from the global TV and digital entertainment ecosystem. The MIP DIGITAL FRONTS will feature a full day's programme of 45-minute curated screenings from … [Read more...] about Reed MIDEM to launch MIP DIGITAL FRONTS at MIPTV 2014
GCMA drives creative content growth in Malaysia
Kuala Lumpur– The creative content industry in Malaysia has grown exponentially over the last few years. With a wealth of talent, infrastructure and government funding available in Malaysia, the country has penetrated the global content industry in a multitude of platforms such as TV, Film, Animation, Games, Mobile content etc. Much of the country's creative content has been exported overseas, and Malaysia has truly proven themselves as a contending player in the international … [Read more...] about GCMA drives creative content growth in Malaysia
TV ASIA Plus WEB EXCLUSIVE: Interview with TRACE’s Co-founder, Chairman and CEO Olivier Laouchez; and MD, Asia-Pacific, James Ross
Olivier Laouchez and James Ross Q: I hear you have some announcements to make? Laouchez: We have two big announcements to make. Firstly, we are going to launch a channel in South Korea on CJ which is one of the biggest cable operators. There are not many international channels now that are really getting access to the South Korean market. The second biggest announcement in fact; is we are going to change the name of TRACE Sports to TRACE Sports Stars to really show the faces that we put on … [Read more...] about TV ASIA Plus WEB EXCLUSIVE: Interview with TRACE’s Co-founder, Chairman and CEO Olivier Laouchez; and MD, Asia-Pacific, James Ross