• Skip to main content
  • Skip to primary sidebar

iQiyi’s ‘SWEET ON’ collection attracts over 59 million global views

Television Asia Plus

Ad – Leaderboard

  • Home
  • Channels
    • Broadcaster
    • Companies
    • Content
    • Distribution
    • Genre
    • OTT
    • Pay TV
    • People
    • Platforms
    • Technology
    • Telco
    • Tradeshow
  • Subscribe
  • About Us
  • Event Calendar
  • Contact Us
Share

Ad – Before Content

iQiyi’s ‘SWEET ON’ collection attracts over 59 million global views

August 12, 2021 by TVA Editor

iqiyi sweet on

Bai Lu helps film a TV commercial to create hype for her new drama. Courtesy of iQiyi.

In the second half of 2021, iQiyi released the “SWEET ON” collection, which focuses on sweet romance dramas. Seven Chinese dramas of different styles and settings look to bring the viewers around the world into a sweet atmosphere. Since the “SWEET ON Theater” started, its momentum has been going strong, and it has achieved outstanding results. So far, Moonlight, The Day of Becoming You, and Make a Wish made the iQiyi Popularity Ranking Chart every time new episodes were released during their run. As of the end of July, these three dramas have already attracted over 59 Million views in the international markets. The influence of sweet dramas cannot be underestimated. Moreover, the currently airing First Love Again has started a school romance drama wave. With time travel elements mixed into the drama, drama fans are not only interested in seeing the sweet scenes between the leads, Patrick Shih and Amy Chen, but the mind-boggling plot also creates more buzz.

Due to the popularity of the “SWEET ON Theater” dramas, iQiyi International especially invited Bai Lu, who is popular with the overseas audience, to film a promotional video and create hype for her upcoming “SWEET ON ”collection drama, Forever and Ever. Bai Lu’s past works and her image have always given the audience blissful and happy vibes. Her well-known dramas such as Arsenal Military Academy and Jiu Liu Overlord are very popular with the iQiyi audience. Last year’s sweet drama Love is Sweet even made her the female icon of the new generation’s sweet romance dramas. This time, she filmed a TV commercial to promote her drama in advance. With Love Lessons as the opening, the sweet and beautiful Bai Lu wanders freely in a colorful and romantic scene while immersed in a blissful atmosphere where she is surrounded by the words I love you in different languages. Food from different countries is also incorporated, representing how iQiyi has various sweet romance dramas in different languages. In the video, Bai Lu acts out many different emotions that one may experience when they’re in love, for example, being shy, happy, mischievous, and sweet. All of this evidently shows the affection that iQiyi wants to deliver to the audience.

Also, when Bai Lu accepted iQIYI International’s interview during the TV commercial shoot, she talked about the “SWEET ON” collection dramas that she watched. She shared that she watched Moonlight, led by her good friend, Esther Yu, and praised it for being very good and sweet. When asked which character in the “SWEET ON ” collection that she would want to play, she expressed that she is very interested in Liang Jie’s character, Yu Shengsheng, in The Day of Becoming You as she thinks that the concept of exchanging souls is quite fascinating. In the end, she also thanked all her overseas fans for their support and called on everyone to experience sweet romance in iQIYI’s “SWEET ON ” collection together.

In the “SWEET ON” collection drama Forever and Ever, Bai Lu plays a top voice actress. One day, she runs into a refined chemistry professor, Zhou Shengchen (played by Allen Ren), who has just returned from overseas. As they spend time together, the chemistry between them gradually develops and the two join hands to preserve his family’s traditional handicraft. After experiencing several obstacles, the two decide to be together forever. Their appeal as a couple is to be highly anticipated. Aside from that, the upcoming dramas of “SWEET ON” collection include Sweet Teeth, Love Under the Full Moon, and other great romance dramas. Please stay tuned to the iQiyi International app and iQ.com! 

Other Topics: Asian content, asian content news, asian entertainment news, asian media news, asian streaming apps, avod news, broadcaster news, Co-Productions, Content Distribution, content news, entertainment news, format licensing, format sales, iQiyi, k-drama news, media news, OTT news, pay-tv news, people and appointments, show distributor, show format, show genre, streaming apps, VOD news

Related Articles

  • Blue Ant Media Expands Its Offering on The Roku Channel in Canada with the Launch of Declassified
  • Broadcast Solutions realises bold ambitions for Aalto University
  • ARTE Distribution acquires gripping new current affairs documentary titled Telegram, The Big Disruptor
  • All3Media International secures global rights to four titles from Candour Production
  • 
A Minecraft Movie begins streaming exclusively on MAX on June 20
  • OUTFlix continues UK expansion with FAST Channel launch on Freeview UK

Ad – After Content

Primary Sidebar

Ad – Uppper Boombox

Trending News

  • Astro selects ThinkAnalytics for sooka to enhance viewer engagement 238 views

  • Passion Distribution secures pre-sales of BBC Documentary The Kim Kardashian Diamond Heist 153 views

  • A Woman Scorned to air final episode 79 views

  • The HISTORY Channel & A+E Factual Studios Announce New Event Series The Bible Revealed 41 views

Subscribe To
Our Newsletter

Subsribe to Our News Letter

Subscribe To Our Newsletter

Signup here to get the latest news and updates.

OnScreenAsia.com is the premier online resource for Asia-Pacific’s television content, film and media technologies news. Find out the latest happenings, issues and opinions from the industry’s movers and shakers and utilize the extensive database to find the information and data you need. Along with the newest headlines, premium subscribers also get access to exclusive video content, interviews and the latest issue of TV ASIA Plus. Connect the dots with OnScreenAsia.com, your direct connection to the region’s ever-expanding media industry. © 2021 Harvest Information. All rights reserved. | Privacy Policy

Stay Updated!

Subscribe now to receive the latest news, updates, and exclusive insights. Don’t miss out!

 

By submitting this form, you consent to receive marketing emails from Television Asia Plus. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email.

Disclaimer: Translations on this website are automated using Google Translate. While we strive for accuracy, please be cautious, as machine translations may contain errors. For critical or sensitive content, consider seeking professional human translation. We are not liable for any reliance on the translated content.

Complete your name and email to download the magazine for FREE.
Get Download Link
Complete your name and email to download the magazine for FREE.
Get Download Link
Complete your name and email to download the magazine for FREE.
Get Download Link
Complete your name and email to download the magazine for FREE.
Get Download Link
Complete your name and email to download the magazine for FREE.
Get Download Link
Complete your name and email to download the magazine for FREE.
Get Download Link
Complete your name and email to download the magazine for FREE.
Get Download Link
Complete your name and email to download the magazine for FREE.
Get Download Link