Multinational distribution powerhouse Reel One Entertainment has bolstered its international distribution operations with the appointment of Sales Manager, Anna Budashevskaya and Sales Executive, Mai Aboelfadle. The announcement was made by Reel One Entertainment CEO, Tom Berry.
Reel One’s volume of content for distribution has more than doubled in the last few years, covering a broad range of TV movie genres, including Rom-Coms and Christmas movies, as well as more TV Thrillers.
Anna Budashevskaya will be responsible for the continued development of new and existing broadcaster relationships specifically within CEE, German-speaking Europe and Scandinavia. Fluent in French and Russian, she has worked in the arena of international content distribution for eight years, having previously held sales positions at TCB Media Rights and TVF International.
Mai Aboelfadle will operate sales within Asia and the Middle East; a new role at Reel One which presents an exciting expansion of Reel One’s global reach. Fluent in Japanese and Arabic, she joins Reel One from Warner Brothers.
Based out of the London office, both Anna and Mai will report to the recently promoted Louisa Cadywould, Senior Vice President, Head of International Distribution.
“The appetite for premium TV movies has seen us more than double our distribution volume in recent years, allowing us to achieve one of our key goals of directly distributing to our broadcast partners about 25 TV movies per year,” said Tom Berry. “As we enter this next phase of growth, we are pleased to welcome Anna and Mai to Reel One as we continue to strengthen and expand our international sales operations.”