The agreement includes HD catch-up and in a first for ITV Choice, all programming will include Urdu subtitles. ITV Choice specialises in big British entertainment and drama, and from this summer viewers in Pakistan will be able to enjoy the channel’s schedule of current award-winning drama and entertainment programming, including:
- Coronation Street and Emmerdale: Two of the most popular long-running dramas in Britain, with episodes broadcast in Pakistan within 24 hours of the UK broadcast
- Premium dramas: International hits featuring worldwide stars, including Olivia Colman in Broadchurch, Sam Neill in Tutankhamun and Jenna Coleman in Victoria.
- Crime drama: Award-winning crime dramas with some of the most popular detectives on television, including Vera, Midsomer Murders,Endeavour and Grantchester.
- Entertainment hits: Audience favourites Don’t Tell the Bride, The Jonathan Ross Show, The Chase and Tonight at the London Palladium.
Katherine Wen, ITV Choice Channel Director, said:
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