Both channels will be available to viewers through Kwesé’s multi-platform offering including linear TV, mobile app, and web streaming services delivering premium entertainment to viewers anywhere, anytime, on any screen. Zee Bollymovies channel is available on Kwesé TV channel 155 while Zee Bollynova can be viewed on channel 150.

Speaking on the growth of Kwesé general entertainment offering, President and Group Chief Executive Officer of Econet Media, Joseph Hundah said, “As a new African broadcaster we want to ensure that our viewers have access to a diverse content offering that cuts across all programming genres. There is a strong appetite for premium Bollywood content on the continent, thus we are proud to offer these impressive channels on line-up as they provide engaging TV for the whole family to enjoy.”

Zee Bollymovies and Zee Bollynova will join Kwesé’s exciting channel mix which includes a full range of sports, actuality, news and kids content. Zee Africa had earlier launched Zee World in February 2015, followed by Zee Magic in October 2015 which are both premium, fully dubbed English and French channels respectively.