In other news, Viddsee raised USD2.3 million after bringing Japan-based CyberAgent Ventures (CAV) as lead investor in its latest round of funding to develop the new wave of mobile-powered cinema, starting with Asia. Singapore stormed to the global market when it headed to MIPCOM 2015 with more than 600 hours of Asian content. MDA had led a delegation of 16 Singapore media companies to Cannes, including live action and animation producers, as well as distributors. In October 2015, MDA, MediaCorp and Oak3 Films announced that Spelling Armadillo has been nominated for the 4th International Emmy Kids Awards in the category of Kids: TV Movie / Mini-Series. This is the fi rst time a South-east Asian production is nominated under the Kids: TV Movie / Mini-series category in the International Emmy Kids Awards. The Singaporean market has been growing steadily for the past year.
The media industry has been receiving a spike in support from areas including fi nancing, platforms to showcase work and more. Singapore has been recognising the TV and film industry a lot more recently with the introduction of various grants and schemes in place, as well as the introduction of festivals and events to showcase talents.
Infocomm and media convergence to offer opportunities for all
The Info-communications Media Development Authority (IMDA) was officially launched following the restructuring of the Info-communications Development Authority (IDA) and the Media Development Authority (MDA). Minister for Communications and Information Dr. Yaacob Ibrahim announced IMDA’s strategies to spearhead Singapore’s transition into a digital future by helping businesses, workers and the community to harness the opportunities from Info-comm Media (ICM) convergence and technological change at the event. The new IMDA logo, signifying the abundant opportunities in the ICM sector, was unveiled as well. IMDA will roll out plans to help businesses take advantage of ICM and technology to grow. Urban logistics solutions can reduce the number of trucks on the road, cut delivery manpower, and reduce the in-waiting and queuing time for deliveries. IMDA will launch the Smart Facility management (Smart FM) initiative, which will help Small and Medium-sized Enterprises (SME) service providers.
IMDA is collaborating with local media company Beach House Pictures to take students on immersive and interactive virtual journeys for their lessons on social studies. The use of VR will also be used in medical training, which will allow healthcare professionals to be trained in lifesaving skills and procedures in a risk free environment. IMDA will expand the Accreditation@ IMDA (A@IMDA) programme to help start-ups in the media sector through collaboration with Mediacorp on their Mediapreneur incubator programme. IMDA will be collaborating with the National Council of Social Service (NCSS) to partner three social service organisations to reach out to low income households. Minister said, “IMDA’s success ultimately depends on whether it has used ICM to empower possibilities for all Singaporeans, and not just a few. While other countries grapple with digital divides, IMDA will help us generate a digital multiplier for our people.” The Info-Communications Media Development Authority (IMDA) and Discovery Networks Asia-Pacific (DNAP) announced a year-long partnership designed to up skill and co-create content with emerging and established production companies in Singapore using the most advanced techniques and technologies including 4K and Virtual Reality (VR). This content will premiere on Discovery’s platforms globally. Driven by Discovery Networks International (DNI) and DNAP, the USD$5 million (or SGD$6.8 million) year-long partnership is designed to both nurture new and upcoming producers, as well as give Singapore’s established producers the opportunity to showcase their expertise to a global audience. Local producers will have the opportunity to learn the latest techniques, train in using new technologies, and experiment with various content formats and present them across multi-channel platforms that will travel across the Discovery global network. Using public data sets from Tableau Public, government websites and other sources, this competition invites participants to create data-driven stories around the themes of “Sports” “Science and Environment” or “City and Culture.” The students compete in groups of three, working with support from their teachers.
The Race is on
The Amazing Race Asia Season 5 gives die-hard fans unprecedented access to the racers throughout the series through multiple social platforms. The Amazing Race Asia Season 5 is a socially charged, thrilling adventure where viewers can interact with the 11 fearless teams in each episode. The races will candidly share their experiences via their own team hashtags as the drama unfolds on screen each week. Celebrity host Allan Wu (#TARAAllan), and his new co-host, Indonesian movie star Tara Basro (#TARATBasro) will also chat with fans. “For this season we had a dedicated social content crew physically running the race with the teams to capture all the behind-the-scenes fun and drama,” said Virginia Lim, Senior Vice President and Head of Content, Production and Marketing, Sony Pictures Television Networks, Asia. At the end of each episode, AXN encourages viewers to virtually hang out with the newly eliminated team via Facebook Live at Facebook.com/ TheAmazingRaceAsia where fans can commiserate and ask questions about their race experience. Then, every Saturday at 1:10pm, fans will have the chance to Facebook Live chat with the winning teams who were first to arrive at the pit stop. In addition to the Facebook Live chats, AXN unleashes a series of webisodes created exclusively for social platforms like Facebook, providing a raw and honest account of what goes on behind the scenes of the race. The Amazing Race Asia season 5 kicks off in the bustling city of Jakarta at the starting line. At Monas, the National Monument of Jakarta, host Allan Wu and co-host Tara Basro deliver the first shocking twist of the season – only 10 of the 11 teams will have a real shot at winning USD100,000. One team is set to be eliminated within the first 20 minutes of the episode. The exclusive behind-the-scenes look at the Race is available at www.AXN-Asia.com/TARA.The Amazing Race Asia Season 5 is supported by presenting sponsor Wonderful Indonesia, and partners Garuda Indonesia, Grab and Great Eastern.
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