Executive Vice President and Head of International Content for NGC International, Hamish Mykura, said, “We’re very pleased to be launching this unique initiative, in which production companies will have unprecedented access to our global content development team. By aligning producers with commissioners, the FOX Formats Lab will not only provide a window into how channels operate and what drives our creative decisions, but will also result in new programming that will resonate with a global audience.”

Commenting on the initiative, Joon Lee, FIC’s EVP of Content & Communications for APAC & Middle East said, “FIC and NGC have always believed in creating content at all levels – globally, regionally and locally. There are many local stories to be told in Asia and there’s no better entity to facilitate this storytelling than NGC.  With Singapore already a strong hub for content creation and creative talent, we jumped at the opportunity to launch a worthy initiative like FOX Formats Lab with the MDA. We get to invest back into the talent pool as well as gain great locally-developed content for NGC in the process. It’s a win-win for all.”

Angeline Poh, Assistant Chief Executive (Industry) MDA, said, “We are excited to launch this partnership with FIC to deepen Singapore’s factual production talent-pool.  Through the FOX Formats Lab initiative, promising producers will be mentored by industry veterans, and also given the opportunity to demonstrate their ability to develop compelling content for international audiences. We look forward to presenting to viewers the innovative formats that will emerge from this initiative.”