Miami, Florida – DSI by Inverleigh, the television content arm of Australian based international sports media company Inverleigh Media Holdings, and De La Hoya TV, the Miami based multi-platform broadcast network announced a content partnership ahead of the launch of the De La Hoya TV network in the Spring of 2015.
Building on the brand of Olympic gold medalist, 10-time boxing world champion and promoter, Oscar De La Hoya, De La Hoya TV will initially launch in Spanish language focusing on engaging the U.S. Hispanic market.
Under the three-year deal, DSI by Inverleigh will supply over 500 hours of sports entertainment and lifestyle programming, complementing De La Hoya TV’s original productions and in support of the launch of the channel in the U.S. De La Hoya TV will broadcast a range of DSI by Inverleigh’s premium titles including the weekly fight sports programme Total Combat, the European football weekly The Football Review and sports entertainment programmes Sport Confidential, National Icons and The Secret Lives of Sport amongst others.
“De La Hoya TV will be the premiere authority on boxing and other combat sports, providing fans with a behind-the-scenes look into the world and lifestyles of their favourite athletes,” said De La Hoya, Chairman of the company. “The network aims to inspire all to live the life of a champion, delivering exceptional insight into the athletes and featuring entertainment, global destinations, news and more.”
Matt Whytcross, Inverleigh Director, said, “We are delighted to be a key partner in the launch and through the establishment of what is a truly unique network – we’re looking forward to what will be an enduring partnership with De La Hoya TV.”
“DSI by Inverleigh has an excellent reputation in the creation of innovative sports programming and were an obvious choice as content partners for the channel,” said Victor Hugo Montero, CEO and General Manager of De La Hoya TV.