Singapore/Asia Television Forum – The Media Development Authority of Singapore (MDA) and South West Screen, the development agency for film, television and digital media in the South West of England, announced the second iteration of their joint, ground-breaking Multi-Platform Content Across Continents initiative. Up to five projects will be selected by the MDA and the South West Screen, and awarded up to £10,000 (S$20,000) each in development funding to be split between the Singaporean and British co-development partners. The scheme was launched last year to foster greater partnerships between Singapore and British media enterprises in creating innovative and engaging digital content that redefines television entertainment. Last year’s selected projects were Eco Gone Mad, a factual entertainment series by Singapore’s Apostrophe Films and UK’s Junction K, and iLand, an animation series by Singapore’s Scrawl Studios and UK’s Wonky Films. This year, the scope of the initiative has been extended to include seminars, workshops, virtual networking sessions and business mentorship, designed to facilitate creative exchanges and collaborative partnerships between Singaporean and South West of England media companies. It culminates with a call for proposals in February 2011, inviting participants to submit joint proposals for the development of engaging video content which leverages on the interactivity and versatility of new digital media platforms, internet channels and social media platforms. Multi-Platform Content Across Continents is funded by South West Screen through the Creative Industries iNet (Innovation Network), a £3.2m programme of funding designed to help the South West’s creative sector thrive and advance the area’s growing reputation as a global creative centre of excellence. The iNet is led by South West Screen, part of Solutions for Business and funded by the European Regional Development Fund and delivery partner investments. In addition, in a joint effort to develop the nascent online video market, which is set to grow as online video consumption goes mainstream, the Media Development Authority of Singapore (MDA) and MediaCorp jointly call for content proposals from Singapore independent production companies for digital branded entertainment. This collaboration, an extension of MDA’s Content 360TV Initiative, is designed to develop, finance, and distribute a slate of original web productions through MediaCorp’s xinmsn video platform. The MDA and MediaCorp invite applications from Singapore traditional or digital production companies for format-driven and sponsor-friendly web productions that are aimed at the younger audience of 15 – 34 years old. Proposed projects should already have secured some financing to meet their production budgets, and preference will be given to projects with concepts, stories and themes that have international relevance and appeal.
Ad – Before Content
Related Articles
- Hitomi partners with ES Broadcast Hire for US rentals
- Anastasia Nyrkovskaya Named Chief Executive Officer of Fortune Media
- Academy of Country Music and Lucas Oil announce next artists for ACM Garage Talk video series
- JioCinema unveils the trailer of its high intensity, war-room drama, Ranneeti: Balakot & Beyond
- Rewind Networks expands its reach in the Philippines, the Maldives and Papua New Guinea
- ZEE5 Global premieres the much-awaited trailer of The Broken News season 2