Popular contents of major European broadcasters and distributors will be available at BCWW2010. This year, in particular, the participation of Endemol, the distributor of the reality show Big Brother that recorded a mega hit worldwide, at the BCWW2010 as an exhibitor is having great repercussions. In addition, ITV Global Entertainment will return to BCWW with their hugely successful three-day screening event. The screening room, set within the ITV Global Entertainment stand, will showcase their latest in new drama, HD entertainment and factual programming.
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