Hong Kong – According to new research, Hong Kong’s digital-terrestrial TV penetration has risen six percentage points in three months. A study for both the Commerce and Economic Development Bureau and digital-terrestrial broadcasters TVB and ATV, undertaken by Synovate, claims DTT penetration now stands at 40%, up from 34% in March 2009. That equates to approximately 910,000 homes. The study also found that while 22% of DTT homes have average monthly income of HK$40,000 (US$5,160) or over, only 16% of analogue TV homes exceed that figure. TVB offers channels Jade, Pearl, youth-focused J2, iNews and HD Jade. ATV offers a free 24-hour HD channel and two free standard-definition channels, CTI Asia and CCTV-4 (the international channel of China Central Television).
Ad – Before Content
Related Articles
- Planet Fungi and Escapade Media join forces to unleash new docu Follow The Rain
- CBC/Radio-Canada announces preliminary coverage plans of host lineup for the Olympic Games Paris 2024
- Comcast takes a big, timely swing at holistic prepaid connectivity with NOW brand launch, says GlobalData
- Keshet International boards ITN Productions’ 2024: 100 Days that Rocked the Royals
- Hitomi partners with ES Broadcast Hire for US rentals
- Anastasia Nyrkovskaya Named Chief Executive Officer of Fortune Media