Kuala Lumpur – Pixel Media announced that it has been appointed the exclusive third party online advertising sales representative for eight Media Prima Berhad owned websites – TV3, 8TV, ntv7, TV9, Hot FM, Fly FM, Gua, GuaMuzik. The websites are being managed by Media Prima’s subsidiary, Alt Media Sdn Bhd. Pixel Media will be tasked to further develop opportunities in online display advertising, sponsorships, video and mobile and to work with advertisers across the region to deploy effective marketing campaigns on Media Prima owned websites. As part of the agreement, Media Prima websites will also integrate Pixel’s proprietary online ad serving and management tool, AiMs, to enable advertisers to deploy a variety of targeting features on the site and robust reporting to measure performance of their campaigns.
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