Singapore- Taiwan-based ODD Incredible emerged as the winner of SuperPitch 2.0 with Splash Nash, a proposed 3-D animation series. The pitching event was judged by regional commissioning editors, broadcasters and funding companies, and saw production houses from Hong Kong, Malaysia, the Philippines, Singapore and Taiwan present their cross-platform concepts for original content. Organized by Television Asia and Asia Image, SuperPitch 2.0 exposed participants to real-world pitching conditions. SuperPitch 2.0 combined the Animation SuperPitch and Asian SuperPitch of previous years and was revamped to focus on creative content for any two of the following platforms: web, TV/film, mobile and interactive media. Contestants had five minutes to present their ideas and were subjected to a further five minutes of Q&A by a panel of seven judges.